PANDORA RADIO LISTENING HOW TO
PANDORA RADIO LISTENING FULL

PANDORA RADIO LISTENING FULL

Advertisers get full control over the station through audio, video and display ads to really engage your audience. Pandora can provide their Curation Team for song suggestions or advertisers can handpick the station playlist themselves. Brand StationsД«rands can build a 80-100 song playlist to encapsulate a custom ad campaign. These stations give advertisers half of all ad breaks in between music. PandoraвЂ™s Sponsored Stations allow brands to choose specific stations to target certain demographics, known to frequent those Pandora stations and music genres. There are four different ways your ad can appear on Pandora content:

PANDORA RADIO LISTENING HOW TO

How to advertise on Pandora? Pandora Content Ads Read here to learn how to create the most effective online audio ads for Pandora, Spotify and other online platforms.

If those numbers donвЂ™t impress you, then maybe their more than 2,000 unique audience segmentations, available for targeted ad campaigns, will.Д¬learly, thereвЂ™s a huge opportunity for brands to use Pandora ads. Over 15 million moms, 33 million millennials and 15 million connected-device users make up a large chunk of the 120 million active monthly logged-in users. Knowing your demographic and target audience will really help to decide if you want to use Pandora.Less than two percent of all their traffic is detected bots, meaning they provide the best opportunity for your audio campaign to be heard by real people and not robots. Pandora has an incredibly low non-human traffic percentage, in contrast to other popular streaming platforms.Pandora is the number one used audio streaming platform in 87 major US markets, and has a larger reach than all other traditional radio broadcast formats, according to Simmons Research.

If youвЂ™re looking to run an effective audio ad campaign, Pandora is the place for you. Pandora ranks ahead of Spotify and every other audio streaming platform in this category.

The biggest reason, as we mentioned at the beginning of this piece, is the amount of time Pandora users are spending listening to ad-supported digital audio.WeвЂ™ll break down the four best reasons to choose Pandora below: So, now you have a good understanding of all your options with Pandora ads but maybe youвЂ™re still on the fence about why to choose Pandora vs Spotify. Hold on tight as we dive into all your options using Pandora ads. In this piece, weвЂ™ll unpack why you would choose Pandora vs Spotify, your options for advertising on Pandora, the future of Pandora ads and finally why you need the right voice for your Pandora ad campaign. In regards to market share, it has 55.1 million monthly users, making it the third most popular audio streaming platform behind Apple Music and Spotify.Д«ut where should you start with creating a Pandora ad? The extremely popular audio streaming platform is first overall in terms of the amount of time that users are spending listening to ad-supported digital audio, according to Edison ResearchвЂ™s Share of the Ear Study. Tons of brands are extending their reach through audio advertising recently, particularly through Pandora ads.

Pandora radio listening